Xhilaration Sleepwear

Comfort Meets Fashion in Target’s Beloved Sleep Collection

The moment you slip into a pair of Xhilaration pajamas, something magical happens. The day’s stress melts away, replaced by that unmistakable feeling of comfort that signals it’s time to unwind. As someone who has spent countless evenings testing various sleepwear brands (all in the name of research, of course), I’ve developed a particular fondness for Xhilaration’s unique blend of affordability, style, and comfort. Today, I’m diving deep into everything you need to know about this popular sleepwear line that has captured the hearts—and nights—of fashion-conscious dreamers everywhere.

What Exactly Is Xhilaration Sleepwear?

Xhilaration is one of Target’s exclusive in-house brands, focused primarily on creating vibrant, trendy clothing and accessories for young women and teens. The sleepwear collection, in particular, has gained significant popularity for striking that perfect balance between comfort and style. Xhilaration sleepwear transforms bedtime into an opportunity for self-expression without sacrificing the coziness we all crave at the end of a long day.

I first discovered Xhilaration pajamas during a late-night Target run (you know the kind—where you go in for toothpaste and somehow leave with a cart full of items you didn’t know you needed). A display of colorful, patterned pajama sets caught my eye, and the reasonable price tag convinced me to give them a try. Several years and many pajama sets later, I’m still a devoted fan.

What sets Xhilaration apart from other sleepwear brands is its commitment to incorporating current fashion trends into comfortable sleep attire. Whether you’re into whimsical prints, classic solids, or seasonal themes, there’s something in this line that feels designed specifically for you. The brand stays remarkably current with fashion trends while maintaining the functionality required for a good night’s sleep.

Where to Find Your Perfect Pair of Xhilaration PJs

The question of where to buy Xhilaration sleepwear has a straightforward answer: Target is your destination. As one of Target’s exclusive brands, Xhilaration sleepwear is sold exclusively through Target stores and Target’s online platform. This exclusivity has actually contributed to the brand’s cult following—there’s something special about a product you can only find in one place.

For in-person shopping, nearly all Target locations carry the Xhilaration line, typically in the women’s sleepwear section. The selection varies by store size and season, with larger Target locations usually offering a more extensive range of styles and sizes. If you’re planning a specific purchase, it’s worth checking inventory online before making the trip.

Speaking of online shopping, Target.com offers the complete Xhilaration sleepwear collection, often with more size options and styles than you might find in physical stores. The benefit of ordering online is the convenience of having your new pajamas delivered directly to your door—perfect for those days when leaving the house seems like too much effort. Plus, Target often offers free shipping for orders over a certain amount, and their return policy makes it easy to exchange items if they don’t fit as expected.

Styles That Make Bedtime Better

One of the most impressive aspects of Xhilaration sleepwear is the sheer variety of styles available. Whether you’re a traditional pajama set enthusiast or prefer to mix and match separates, this brand has you covered—literally.

Pajama Sets: The Classic Choice

Matching pajama sets remain the backbone of the Xhilaration sleepwear line. These typically include long-sleeve or short-sleeve tops paired with coordinating bottoms. The long-sleeve sets often feature button-up tops with collars, giving them a classic pajama aesthetic, while short-sleeve sets tend to have a more casual t-shirt style top.

What I particularly appreciate about Xhilaration’s sets is that they don’t feel like an afterthought. The patterns and designs are thoughtfully created, with coordinating details that make them feel special. From subtle piping on solid-colored sets to whimsical all-over prints, there’s genuine design intention behind each collection.

Separates: Mix and Match Your Way

For those who prefer to create their own combinations, Xhilaration offers plenty of separates. Sleep shorts, pants, joggers, tanks, tees, and long-sleeve tops can be found individually, allowing you to customize your sleep outfit based on your preferences or the weather.

I’ve found this particularly useful during transitional seasons when nighttime temperatures can be unpredictable. Having the flexibility to pair sleep shorts with a long-sleeve top or lightweight pants with a tank creates year-round versatility in your sleepwear collection.

Seasonal Standouts

Xhilaration excels at seasonal collections that capture the essence of each time of year. Summer brings lightweight fabrics in bright colors and fun prints, often featuring tropical motifs, fruit patterns, or nautical themes. Fall introduces richer colors and cozier fabrics, while winter showcases flannel sets, thermal options, and holiday-themed designs that make perfect gifts (even if the recipient is yourself). Spring rejuvenates the collection with pastel colors and floral patterns that feel fresh and optimistic.

The holiday collections deserve special mention—Xhilaration creates themed pajamas for major holidays throughout the year, from Valentine’s Day hearts to Halloween spooks and Christmas classics. These seasonal pieces often sell out quickly, so if you spot a holiday design you love, don’t wait too long to purchase it.

Beyond Basic Pajamas

Xhilaration’s sleepwear collection extends beyond traditional pajama sets to include:

• Nightgowns and Sleep Shirts: From short, playful styles to longer, more modest options, these one-piece solutions offer effortless comfort.
• Robes: Perfect for those chilly morning moments between bed and coffee, Xhilaration’s robes complement their pajama collections with matching or coordinating designs.
• Lounge Sets: Blurring the line between sleepwear and loungewear, these comfortable sets are perfect for lazy weekends when you might transition from sleeping to Netflix-watching without changing outfits.
• Sleep Accessories: Items like sleep masks, scrunchies, and slippers occasionally make appearances in the collection, especially during holiday seasons.

While Xhilaration doesn’t currently offer a dedicated maternity sleepwear line, some of their more stretchy and loose-fitting styles can work well during pregnancy. The brand’s focus remains primarily on standard women’s and junior’s sizing rather than specialized categories.

Finding Your Perfect Fit

Xhilaration sleepwear is designed with inclusivity in mind, offering sizes that accommodate various body types. The standard size range typically includes XS through XXL, with some styles extending to 3XL. Junior sizing is common for Xhilaration, so if you typically wear women’s sizes, you might need to size up.

In recent years, Target has made significant strides in expanding size inclusivity across their brands, including Xhilaration. While not every style comes in extended sizes, the plus-size options have become more numerous, especially in core styles like pajama sets and nightgowns. These extended sizes can typically be found in the plus-size section of Target stores or by filtering for plus sizes when shopping online.

One aspect I particularly appreciate about Xhilaration’s sizing is the consistency. Once you determine your size in this brand, you can generally rely on that same size working across different styles, making online shopping much more reliable.

Affordable Luxury: Xhilaration’s Price Point

One of Xhilaration’s most appealing characteristics is its affordability. While prices vary depending on the specific item and season, most Xhilaration sleepwear falls within a budget-friendly range that makes building a varied collection accessible.

Typical price points include:

• Pajama separates: $9.99-$14.99 per piece
• Complete pajama sets: $19.99-$29.99
• Nightgowns: $14.99-$24.99
• Robes: $19.99-$29.99
• Seasonal or specialty collections: Sometimes up to $34.99 for premium sets

These prices represent exceptional value, especially considering the quality and design elements involved. Target frequently runs sales on their clothing lines, including Xhilaration, making it possible to find even better deals during promotional periods. Their Cartwheel app and Target Circle program often feature additional discounts on apparel, which can be applied to sleepwear purchases.

The affordability factor extends beyond the initial purchase—Xhilaration sleepwear holds up remarkably well to regular wear and washing when properly cared for, offering excellent cost-per-wear value over time.

Fabrics That Feel Good Against Your Skin

The materials used in Xhilaration sleepwear vary by style and season, with fabric choices thoughtfully matched to the intended use and time of year. Common fabrics include:

• Cotton and Cotton Blends: Breathable and soft, these are staples for everyday pajamas and warm-weather options.
• Flannel: Reserved primarily for winter collections, flannel pajamas provide cozy warmth during colder months.
• Modal and Rayon Blends: These offer a silky feel with excellent drape, often used in more luxurious-looking pieces.
• Polyester Blends: Providing durability and wrinkle resistance, these are common in printed patterns and themed collections.
• Thermal Fabrics: Waffle-knit thermal pajamas appear in winter collections, offering warmth without bulk.
• Jersey Knits: Soft and stretchy, these are perfect for comfortable sleep tees and casual pajama styles.

Fabric content varies by collection and season, with summer styles prioritizing lightweight, breathable fabrics while winter options focus on warmth and coziness. This seasonal adaptation makes Xhilaration sleepwear appropriate year-round, regardless of your climate.

The quality of Xhilaration’s fabrics is impressive given the price point—while not luxury-grade materials, they offer comfort and durability that exceeds expectations for the cost. After multiple washes, my Xhilaration pajamas have maintained their softness and shape remarkably well, with minimal pilling on even my most-worn pairs.

Care and Maintenance: Keeping Your PJs Perfect

One practical aspect that makes Xhilaration sleepwear popular is its easy care requirements. Nearly all Xhilaration sleepwear items are machine washable, typically on a cold or warm cycle depending on the fabric type. Most can be tumble dried on low heat, though some more delicate fabrics and trims might benefit from air drying.

Care instructions are clearly printed on the garment tags, but as a general rule, I’ve found these steps help maintain Xhilaration sleepwear in excellent condition:

1. Wash similar colors together to prevent dye transfer
2. Use mild detergent and avoid bleach
3. Turn printed garments inside out to protect the design
4. Remove promptly from the dryer to minimize wrinkles
5. Fold rather than hang knit pajamas to prevent stretching

With proper care, Xhilaration sleepwear can last for years, maintaining both appearance and comfort through countless nights and washing cycles. This durability adds to the value proposition, making the already affordable price point even more impressive when considered as a long-term investment in your sleep comfort.

A Rainbow of Options: Colors and Patterns

If there’s one area where Xhilaration truly shines, it’s in their creative use of colors and patterns. The brand embraces vibrant colors and playful prints, making sleepwear feel fun and expressive rather than purely functional.

Popular patterns include:

• Whimsical animal prints (sloths, cats, and flamingos seem to be perennial favorites)
• Celestial motifs (stars, moons, and cosmic patterns)
• Florals of all varieties, from delicate to bold
• Geometric designs in contemporary color combinations
• Food-themed prints (avocados, donuts, and fruits frequently make appearances)
• Seasonal icons like snowflakes, pumpkins, or palm trees

Color palettes shift with the seasons but generally include a mix of trendy tones and reliable classics. Pastels dominate spring collections, bright colors and whites appear in summer, autumn brings jewel tones and neutrals, and winter showcases deep reds, greens, and metallics alongside cozy neutrals.

Black-and-white patterns remain consistently available for those who prefer a more subdued aesthetic, while tie-dye and ombré effects cycle in and out with fashion trends. The diversity of options makes it easy to find something that resonates with your personal style, regardless of whether you prefer boldly expressive or subtly elegant sleepwear.

How Xhilaration Compares to Other Sleepwear Brands

When evaluating Xhilaration against other sleepwear brands, it’s important to consider both price point and target market. Compared to other budget-friendly options like Old Navy, Forever 21, or H&M, Xhilaration offers comparable quality with arguably more interesting designs and better size inclusivity.

Moving up the price scale, brands like PINK by Victoria’s Secret or Aerie provide similar trendiness but at a higher price point, though sometimes with higher-end materials. Premium brands like Eberjey or LAKE deliver superior fabrics and construction details but at prices that can be five times higher than Xhilaration’s offerings.

What Xhilaration does exceptionally well is democratize stylish sleepwear. The designs don’t feel “cheap” despite the accessible price point, and they capture current trends in a way that some other budget brands miss. While the fabrics might not be as luxurious as premium alternatives, they deliver comfort that far exceeds expectations for the cost.

For teenagers, college students, and young adults on a budget, Xhilaration offers an unbeatable combination of style and affordability. For those with more flexible budgets, Xhilaration can still be an excellent choice for seasonal or novelty pajamas that might only be worn for a specific time of year or occasion.

The Verdict: What Real People Say

Online reviews of Xhilaration sleepwear are predominantly positive, with the brand maintaining an average rating of around 4.2-4.5 stars on Target.com across various styles. Common praise points to the soft fabrics, cute designs, and excellent value for money. Critiques occasionally mention sizing inconsistencies or durability concerns with some of the lighter fabrics, though these negative reviews are in the minority.

Social media tells a similar story—Xhilaration sleepwear frequently appears in TikTok “Target hauls” and Instagram posts, with content creators highlighting new seasonal designs and sharing styling tips. The brand has developed something of a cult following, with dedicated fans who eagerly await new seasonal releases.

My personal experience aligns with these positive reviews. I’ve found Xhilaration sleepwear to be reliably comfortable, visually appealing, and surprisingly durable for the price point. The designs feel current without being so trendy that they quickly look dated, and the comfort level makes them suitable for both sleeping and casual lounging.

Finding Xhilaration Near You

If you’re wondering, “What stores near me carry Xhilaration sleepwear?” the answer is simple: your local Target is the place to go. As an exclusive Target brand, Xhilaration isn’t available through other retailers or department stores.

To find the nearest Target location carrying Xhilaration sleepwear, you can use the store locator feature on Target’s website or app. Most locations will carry at least a basic selection of Xhilaration pajamas, though inventories vary by store size and region.

For the broadest selection, larger Target locations (especially those in urban centers or newer “Target style” concept stores) typically offer more extensive Xhilaration collections. Seasonal items appear around the relevant holidays and selling seasons, so timing your shopping trip accordingly can help you find specialty designs.

If in-person shopping isn’t convenient, Target.com offers the complete range of available Xhilaration sleepwear with the added benefit of size and inventory filtering. Online shopping also provides access to Target-exclusive online designs that might not appear in physical stores. The website frequently offers detailed product information, multiple image angles, and customer reviews to help inform your purchase decision.

Building Your Xhilaration Sleepwear Collection

If you’re new to Xhilaration sleepwear and interested in starting a collection, here are some suggestions based on my experience with the brand:

1. Begin with a classic pajama set in a pattern or color you love. This versatile foundation piece will help you determine your correct size and fabric preferences.
2. Add seasonal separates that can be mixed and matched with your existing sleepwear. A pair of shorts for summer and fleece pants for winter can expand your options without requiring complete new sets.
3. Watch for holiday and seasonal collections if themed pajamas bring you joy. These limited editions can become cherished traditions—think Halloween pajamas for October movie nights or holiday prints for family photos.
4. Consider a robe or nightgown as a complement to your pajama sets, providing alternatives for different moods and temperatures.
5. Keep an eye on clearance sections both in-store and online, especially during seasonal transitions when previous collections are discounted to make room for new arrivals.

The beauty of building a sleepwear collection at Xhilaration’s price point is that you can afford to be a bit experimental, trying styles or patterns you might not commit to in more expensive brands. This freedom allows you to develop a sleep wardrobe that truly reflects your personality and meets your comfort needs across seasons and occasions.

Final Thoughts: Why Xhilaration Sleepwear Deserves a Spot in Your Drawer

In a world where luxury has become synonymous with high price tags, Xhilaration sleepwear offers a refreshing counterpoint—proof that style, comfort, and affordability can coexist harmoniously. The brand succeeds in creating sleepwear that feels special enough to elevate your bedtime routine without demanding a premium budget.

What makes Xhilaration particularly noteworthy is its democratic approach to fashion. These aren’t pajamas that demand to be saved for special occasions or Instagram photos—they’re designed for real life, with all its washing machines, movie nights, Sunday morning pancake-making, and cozy evenings at home. They’re attainable luxury in the truest sense, making the everyday experience of getting ready for bed just a little more delightful.

Whether you’re treating yourself to a new seasonal pattern, shopping for a practical basics refresh, or looking for a thoughtful gift that won’t break the bank, Xhilaration sleepwear delivers comfort, style, and value in equal measure. In the landscape of sleepwear options, it stands out not because it’s the most expensive or exclusive, but because it so perfectly balances what most of us are actually looking for: pajamas that make us feel good, look cute, and don’t require a second thought when it’s time to toss them in the washing machine.

So the next time you find yourself on a Target run, take a detour through the sleepwear section. That perfect pair of Xhilaration pajamas might be waiting to transform your nighttime routine from mundane to magical—all without demanding that you sacrifice your budget in the name of sweet dreams.